BPEX launches new website

The site, www.bpex.org.uk

The site has four key elements: practical advice, market intelligence, marketing and publications.

There is also a tickertape running across the home page carrying pig prices, feed prices and slaughtering figures.

BPEX strategy c-ordinator Andrew Knowles said: "The market intelligence section is new and it is massive. It is designed to help everybody, from a small producer to large processors and retailers, make well-informed business decisions.

"Not only will the site carry the DAPP, but also the top 20% and bottom 20% prices, weights and probes making it much broader and more useful in what it offers.

"There will be access to everything from physical performance, consumption, international prices and slaughterings. For each area there will be graphs and data which can be downloaded and used how people wish.

"It really is a one-stop shop for any information anybody in the pig industry might need."

The home page has a simple log-in and once that section has been completed it will remember people so there is no need to go through it again.

Other elements such as Food Chain Information, Zoonoses National Control Programme and the British Pig Health Scheme, can all be accessed from the home page without logging on.

There is also a facility to encourage people to sign up for text and email alerts; the former will be used for issues such as updates during an outbreak of animal disease, while the email will let people know about new publications and web updates. There is also an industry diary to which anybody can add events.

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